07 January 2009
 
Advertise

Yes, advertise in  Industrial Products Finder  (IPF) and on www.ipfonline.com. IPF delivers to manufacturers of industrial products who advertise in the IPF the all-India industrial market, in exceptional depth.

Now, with www.ipfonline.com added to our armour, this website offers a deeper, broader penetration into the industrial market. And the costs are low. The results are enormous. 

That is why 1818 manufacturers advertised in IPF in the 12 monthly issues, and the IPF Annual, in calendar year 2007. And we do not give discounts, make special offers - anything of that sort. 

Advertising in www.ipfonline.com on the Home Page or on the Product Search Result pages shows off the competitive edge your product may have. And bargain of bargains, you can put a profile of an industrial product with an illustration, a Sales Pitch, and a direct link to the URL of your Website as an add on, for just Rs. 2,000/- (US$ 50/Euro 40) per year. 

See the respective Rate Cards here below:

The Advertising Rate Card
for

Page

Banner Type
#
Size in Pixels
Rate in Rupees
Rate in US$
Home Page
Half Banner
(Special Rate)
1
234 X 60
Rs.50,000 per week 
$1,000 per week
   
Home Page Special Ad
1
325 X 150
Rs.16,500 per week 
$380 per week
   
Finder Results Page Button Ads 4
120 X 90
Rs.25,000 per month
$500 per month
   
Finder Results Page Leader Board 1
1
728 X 90
Rs.15,000 per month
$350 per month
Finder Results Page Leader Board 2
1
728 X 90
Rs.10,000 per month
$250 per month
Each Category Landing Page*
(157 Categories)
Leader Board
1
728 X 90
Rs.2,500 per month
$60 per month
Trade Fairs Button Ad
4
120 X 90
Rs.2,000 per month
$50 per month
   

* There are 157 Industrial Product Categories. Rates quoted are for the Landing Page of a single Category.

Terms & Conditions:

  • Government Service Tax @ 12.36% will be charged extra on all applicable rates. 
  • The client to provide the layout & material for the advertisement in specified format. 
  • The advertisement material can be animated/non-animated, in jpeg/gif format and the maximum weight of the   advertisement should be no more than 6 KB.
  •  Full payment for advertisements on www.ipfonline.com must be made in advance.

 

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Prime Industrial Product Profiles (with a Sales Pitch)

 

Number of Product/s

Rate in Rupees 
(per annum)

Rate in US$
(per annum)
1
Rs. 2,000
$50
5
Rs. 9,000
$225
10
Rs. 17,000
$400


Terms & Conditions:

  • Government Service Tax @ 12.36% will be charged extra on all applicable rates.
  • The content must be given in the prescribed word format (Soft/Hard copy and the pictures to be in jpeg/gif format
  • Full payment must be made in advance.

Download Prime Product Profile Filing Form (in pdf 436kb)

 
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Advertising Rates
for the monthly magazine

First Published

October 1972. Founded by R.V. Pandit, who continues to be the Publisher.

Circulation/Readership

Industrial Products Finder (IPF) is unique in several respects. Its contents are supplied by its readers who in turn are the advertisers in IPF as also its subscribers (mostly industrial businesses) - IPF has never been sold on newsstands! Its annual subscription rate is Rs 750 for 12 monthly issues and an Annual, and yet, the Publisher loses almost Rs 1500 per year, per subscriber, on paper, printing and the magazine's delivery to the subscribers, and as such, the Publisher makes as much effort in restricting the circulation to 15,000 at most, as other Publishers make efforts to increasing the circulation of their respective publications (However, this restriction of the growth in circulation is more than compensated by ever increasing popularity of www.ipfonline.com, which portal publicises each and every advertisement in IPF for 120 days after the publication in the monthly magazine). Each copy of IPF is circulated and read/used by most Decision Makers/Purchase Managers at the subscriber establishment they belong to. Most importantly, much of the content and all the advertisements - over 400 pages in about 450 units � in each issue of IPF are put on http://www.ipfonline.com/, the portal of Industrial Products Finder, the day the monthly IPF is published on the first day of each month, and remain there for 30 days, where the content and the advertisements are seen by scores of Unique Visitors a month, each visitor on an average spending several minutes per visit on the site, and among them scoring millions of hits in the same 30-day period. Get today's Alexa Ranking for http://www.ipfonline.com/ in a web world of 38 million web sites! IPF is unique indeed.


Rate Card
Space 1 Unit 1 Unit 1 Unit

BLACK AND WHITE

Rate in Rupee Rate in US$ Rate in Euros
Full Page 25,080 500 385
Half Page 16,720 335 260
Quarter Page 10,450 210 160
Double-spread 47,080 940 725

PROCESS FOUR COLOUR (Art Card)

Solus* 57,750 1,155 890
Cover II 64,020 1,280 985
Cover III 55,440 1,110 850
Cover IV 72,820 1,455 1,120
Full Page 55,660 1,115 855
Front Gate Fold (2 F/P) 1,21,330 2,425 1,865
Back Gate Fold (2 F/P) 1,03,070 2,060 1,585

PROCESS FOUR COLOUR (Art Paper)

Full Page 46,530 930 715
Doublespread 87,340 1,745 1,345
Inside Gate Fold (2 F/P) 97,020 1,940 1,490
Half Page 24,530 490 375
Quarter Page 15,290 305 235

Strip Ads**

18,260 365 280

PROCESS FOUR COLOUR (Maplitho)

Full Page 36,410 730 560
Doublespread 68,310 1,365 1,050
Half page 21,010 420 325
Quarter Page 13,090 260 200
Strip Ads ** 15,730 315 240

  * Only a Quarter Page advertisement is accepted for the Solus.
**
Strip advertisements are accepted only for the Index Pages, and Section Dividers.

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